He possessed a mystique so unique it was itself a kind of genius – everyone fell under his spell. He also went on the road to find and photograph remarkable uncelebrated faces, with an eye toward constructing a grand composite picture of America.Īvedon dazzled even his most dazzling subjects. Over six richly productive decades, he created landmark advertising campaigns, iconic fashion photographs (as the star photographer for Harper's Bazaar and then Vogue), groundbreaking books and unforgettable portraits of everyone who was anyone. Richard Avedon was arguably the world's most famous photographer – as artistically influential as he was commercially successful.
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